New Ringer: Chip Kelly’s offense is broken. Really broken. How did that happen?

I will be writing for The Ringer this fall (which I’m quite excited about). My first piece is about how (and why) Chip Kelly’s offense is fundamentally broken:

And now Kelly — stripped of any oversight over personnel — is in charge of a 49ers offense that boasts arguably the worst skill-position talent in the NFL and will be led at quarterback by Blaine Gabbert, whose 71.9 career passer rating puts him behind such exalted figures as Geno Smith and Brandon Weeden. While Kelly’s Oregon and early Eagles offenses broke records by weaving together multiple formations, adaptable running schemes, and multifaceted read-options, all powered by an ingenious spread offense philosophy and a frenetic, up-tempo pace, in the last two years those elements have been undermined or simply fallen away, and Kelly’s offense has become, in Evan Mathis’s words, the most “never-evolving, vanilla offense” in the NFL. How did that happen?

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Read the whole thing.